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ZENAŽ is a high fashion denim brand that became popular to American women during the 1970s and 80s when it was distributed through high-end retail stores.

In 1995, W.E. Stephens decided to buy the license with the idea of revitalizing the brand. The idea was to make the brand more accessible by offering women a mid-priced jean available in major department stores, but at the same time continue the high-end fashion concept that had made ZENAŽ the quality brand that women had grown to love.

This dream has now become a reality. Across America, the presence of ZENAŽ is significant . boasting 950 retail locations in the USA. These stores have quite a versatile range including specialty stores and national chains such as Macy's and Dillards.
Many steps go into defining a ZENAŽ garment. Flawless design, innovation, constant fitting sessions, quality manufacturing, effective advertising, and top notch marketing are just a few things that ensure success in reaching our goal.

ZENAŽ has won recognition and women are faithful to it. Our market research shows the keys to its renewed success: